Western Bulldogs 100yr New Era 19TWENTY Cloth Strap Cap

Celebrate 100 Years in the VFL/AFL: Western Bulldogs 100yr New Era 19TWENTY Cloth Strap Cap

The New Era x Western Bulldogs 100yr VFL/AFL Cap is the perfect addition to the 100 year range, celebrating the club's rich history. The cap features the 2025 Commemorative logo prominently on the front, marking the milestone in bold style. With its premium design and modern touches, this cap is a must-have for any Bulldogs supporter looking to celebrate the club's century-long journey in the VFL/AFL.

• 19TWENTY adjustable design
• Metallic gold embroidered New Era Logo
• Adjustable cloth strap with metal buckle closure for a secure and comfortable fit
• Unstructured deign for casual fit
• Raised Western Bulldogs logo embroidery detailing on the front

The Bulldog symbol has been ingrained in the Club’s long history and though it has been visualised in many forms over the years, it epitomises the character and spirit of the Club, its players and supporters.

As part of the Club's 100th year in the VFL/AFL celebrations, a commemorative logo was unveiled to replace the existing logo for 2025. Bringing together designs across the Club's history, it will feature on AFL and AFLW playing guernseys, licensed products and the Club's digital platforms throughout the season.

Formally introduced in the 1920s, the ‘full bodied’ Bulldog appeared within the Club’s emblem for over half a century until the 1980s. Logos containing just the head of a Bulldog followed until the Club rebranded in 2015, reintroducing the dog within a contemporary shield.