AFL Western Bulldogs Shop - About Us

At the Bulldogs Shop, we bleed red, white and blue.

Whether it’s at Etihad Stadium, Whitten Oval, the MCG or anywhere around Australia – we love seeing passionate Doggies fans cheering on our boys and girls to victory.

That’s why we love the fact that, as the official online store of the Western Bulldogs, we can help to create an even better fan experience for any son of the west, with the biggest range of Western Bulldogs gear online. What’s better we ask than celebrating a Liam Picken match-winning goal in the final quarter of the grand final? Well, doing it donned in your authentic Asics guernsey of course!

At Shop.westernbulldogs.com.au we stock hundreds of items for Dogs fans of all shapes and sizes. We only carry authentic and officially licensed apparel, headwear, giftware, equipment and accessories from top brands such as Asics, New Era and many more. And with fast, flat-rate shipping, an easy returns policy and a dedicated Customer Service Team, we’ll always do our best to ensure you’ve got what you need by game day.

​Whatever you need to show your true colours, the Bulldogs Shop online has you covered.